Cereal of the Eighties, Rice Krinkles
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Sweetened Rice Krispies
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Rob Lambert - May 17, 2017 - Report this comment
Post Rice Krinkles was introduced in 1955. The familiar (and now, un-PC) Asian pitchman, So-Hi, was on boxes, first as a prototype (1960-63), then as an animated cartoon character (on "Linus"). So-Hi was on cereal boxes until 1968 (I believe, due to public criticism). Different, generic characters appeared on boxes for 11 years, when Krinkles was discontinued.

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